Maverick Mechanical

Branding and web presence execution of a high-end plumbing and HVAC contractor

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Web Design with Interactive Elements
Maverick Plumbing and Air Conditioning is leading contractor in one of Dallas’s most prestigious and affluent areas. They offer a variety of services under the plumbing and air conditioning umbrella and needed a site that can accurately these capabilities.
As a contractor with a high-end customer base, many clients are interested in name brands. Maverick’s site also provides a list of brands that can be used on their projects.

The Right Tool for the Job
Our goal was to create a logo that portrayed Maverick’s expertise in both plumbing and air conditioning. We also wanted to reflect Maverick’s reputation as an established business with classic elements that call out to their tenure and experience.
From concept to execution, Maverick’s logo has been designed to emphasizes strength and trusted experience.

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Print Collateral
In addition to logo creation, we designed print collateral to best represent Maverick’s new branding. Generally speaking, invoices, letters, and business cards are the first and last moments in time that the client will see your brand. That being said, we wanted to carry the feel and tone of the new logo across all collateral items.

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Brand Implementation
As part of the implementation process, we went to great lengths to not only accurately represent the brand, but to give it a personality. Service vehicles took on a life of their own and stand out from the hundreds of competitors. We also created a line of t-shirts that provide a little humor to the not-so-glamorous nature of the plumbing and air conditioning business.

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