Seamless Integration from Shopping Cart to Store Front
Relativity Outdoors is an adventure retailer located in one of Dallas’ trendiest shopping centers. From city to trail, they provide stylish apparel and hardcore outdoor gear under one roof. To help give Relativity more accurate insight into its performance, Page // Agency created a custom API for their point of sale system which allowed us to implement a seamless content management system for the website. Whenever any item is added into their in-store POS, it is automatically updated and added to the web store. Whenever a purchase is made online, the money is automatically added to the daily sales till.
We wanted to create something for Relativity that would reduce time behind the computer managing the website, and free employees to interact with in-store customers and provide the ultimate retail experience.