Platinum Series Homes
Brand unification for Platinum Series by Mark Molthan: more than 15 companies, one luxury-home story.
Platinum Series by Mark Molthan started as more than 15 affiliated companies under a loose umbrella. PAGE consolidated them into one luxury-home brand, then expressed that lifestyle in video, print, a custom app, and a regular presence in Dallas design media.
What we did
- Rebranded the affiliated entities as Platinum Series by Mark Molthan so the firm read as a full-service luxury expert, not a pile of trade names.
- Made the message simple: a Platinum Series home is a change of lifestyle, not a change of address.
- Built a photo and concierge app, print, and video that made that lifestyle tangible after the sale.
Related: Brand Development, Video Production, Print Advertising, Web Design & Development
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