Insights Archives: ad blocker

Ad blockers Pge Agency

Can Brands Maneuver Around Ad Blockers?

Ad blockers. Doesn’t the term just make you want to shudder? Google’s announcement that the Chrome browser will be automatically blocking certain types of ads is tough news for brands and marketers alike. Google has been filtering out ads that don’t meet new criteria set out by the Coalition for Better Ads. Pop-ups, ugly sticky ads or flashing ads. Pretty much things that are extremely unsightly. (This applies to both desktop and android devices.) So this poses problems for companies…

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